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Matching gifts are one of the most underutilized resources in nonprofit fundraising. Every year, billions of dollars in matching gift funds go unclaimed, simply because donors are unaware of these programs or don’t know how to access them. While many nonprofits recognize matching gifts as a valuable revenue stream, they often make critical errors that […]
Giving Tuesday, celebrated annually after Thanksgiving, is a significant fundraising event for nonprofits. In 2023, nearly $3.1 billion was raised, with over $1 billion coming from online donations. However, amidst the excitement of Giving Tuesday, many nonprofits miss out on a key opportunity to further increase their donations through matching gift programs: the following day, […]
In today’s workplace, employee expectations have shifted. People want more than just a paycheck. They want to know their employer is doing good and making different. This shift means that corporate social responsibility (CSR) is no longer a side initiative but a core part of a company’s offering. One key way to demonstrate your commitment […]
Matching gifts are one of the most powerful ways nonprofits can maximize their fundraising efforts, but many organizations overlook the full potential of matching donations. By strategically integrating marketing tactics, collecting employment data, and leveraging technology, you can significantly boost your matching gift revenue. In this post, we’ll explore practical, advanced strategies for nonprofits to […]
Matching gift programs are a valuable way for nonprofits to increase fundraising revenue with minimal effort. Companies in all industries, locations, and of all sizes offer these programs in an effort to engage employees and make an impact on their community. As a nonprofit, understanding how these programs work and how to identify supporters that […]
Matching gifts are more than just a smart fundraising tactic. They’re a key motivator that can significantly increase donor engagement and generosity. When individuals know their gifts will be matched by their employers, they feel empowered, validated, and even excited about giving. But what is it about matching gifts that makes people give more? In this […]
Matching gifts are one of the most overlooked revenue opportunities in nonprofit fundraising. Every year, billions of dollars in corporate matching gift funds go unclaimed—not because donors are unwilling to give more, but because they don’t know they can. And too often, nonprofits leave that money on the table by taking a passive approach to matching […]
Let’s face it: matching gifts have massive potential. Still, turning that potential into consistent, long-term success requires more than just a few one-off campaigns or occasional reminders. If you want to truly maximize your revenue, you need a matching gift strategy that’s sustainable, scalable, and integrated into the core of your fundraising efforts. That’s where we come […]
Matching gifts are already a powerful tool for increasing donations. But what happens when nonprofits and companies move beyond the standard reminders and start getting creative? That’s where the real magic happens. In this post, we’re diving into smart matching gift campaigns that break the mold and drive real results. From themed giving days to storytelling […]
Matching gifts are one of the most powerful ways to increase fundraising revenue, yet many organizations leave this money on the table due to outdated, manual processes. The result? Every year, an estimated $4 to $7 billion in matching gift funds go unclaimed simply because donors don’t realize their employers offer them, or nonprofits lack […]
At MatchingGifts.com, we believe that every dollar raised has the power to transform both nonprofits and corporations alike, and that power grows exponentially when organizations, companies, and individuals work together.
