Top Tools to Help Nonprofits Grow Corporate Fundraising

6 Top Tools to Help Nonprofits Grow Corporate Fundraising

To maximize your organization’s revenue and grow corporate fundraising engagement among your network, it’s essential to leverage the right tools. Why? To capture your share of the billions in unclaimed matching gifts, volunteer grants, and payroll donations available annually.

By integrating data-rich databases, intuitive automation systems, and more, nonprofits like yours can streamline workflows and significantly increase overall funding. In this guide, we’ll walk through the six types of tools every organization should use in order to scale corporate giving.

These include:

  1. A Corporate Philanthropy Database
  2. Workplace Giving Automation Software
  3. Matching Gift-Enabled Donation Forms
  4. Clean, Data-Filled CRM
  5. Integrated Corporate Volunteer Management Systems
  6. CSR Vendor Platform Logins

Establishing a modern fundraising tech stack is no longer optional for organizations seeking to remain competitive in shifting philanthropic landscapes. While individual giving remains a cornerstone of nonprofit support, the untapped potential within CSR represents a massive opportunity for growth.

Let’s dive in to explore the tools you can use to drive success.

#1: A Corporate Philanthropy Database

A comprehensive database serves as the foundational intelligence layer for any successful workplace or corporate engagement strategy. This tool is a centralized repository with thousands of companies’ giving guidelines, including for matching gifts, corporate volunteering, payroll deductions, sponsorships, and more.

The primary role of this tool is to bridge the knowledge gap between donors and their employers. Research shows that over 78% of individuals are unaware that their company offers such a program. Providing a search tool means donors and volunteers can simply type their employer’s name, and the database populates with tailored insights in real time.

Without a searchable database, nonprofits are forced to rely on manual research, which is both error-prone and impossible to scale as their network grows. However, a database tool removes the friction that often prevents supporters from completing the request process.

Grow corporate fundraising revenue with a workplace giving database tool.

Here’s what you should consider when in the market for this type of solution:

  • Number of company profiles (look for 20,000+ to ensure high levels of supporter coverage)
  • Program inclusion (matching gifts, volunteer grants, volunteer time off, payroll giving, grants, in-kind gifts)
  • Detailed eligibility criteria for different organizations and mission types (e.g., K-12 schools vs. environmental causes)
  • Regular updates from a dedicated research team that tracks changes in corporate giving policies to guarantee data freshness
  • Direct links to online submission portals (or downloadable PDF forms, when applicable) to streamline the donor or volunteer journey

TL,DR: A robust database like Double the Donation’s allows organizations to identify every possible avenue for corporate support. Easy access to this information makes it simpler for supporters to get involved and improves processes for your back-end fundraising team!

How to Find the Right Tool for Your Team:

Check out re: Charity’s “What Is the Best Matching Gift Database? Our Reviews.

#2: Workplace Giving Automation Software

Workplace giving automation software takes information from a philanthropy database and goes a few steps further. Essentially, an automation system puts the data into action without requiring manual intervention by your staff.

That’s essential, given that Nonprofit Source reports that 80% of nonprofits struggle to develop strong workplace giving strategies due to limited staff and resources.

This kind of technology is designed to identify donors and volunteers who qualify for workplace giving programs as soon as they enter your system. From there, it triggers the next steps in the lifecycle by automating personalized outreach, empowering nonprofits and other fundraising organizations to capture revenue that would otherwise be lost.

Grow corporate fundraising revenue with workplace giving automation software.

Here are a few standout features to keep in mind as you search for workplace giving automation software:

  • Instant identification of eligible donors and volunteers through email domain screening and seamless, ready-built integrations
  • Automated email streams or multichannel outreach that reminds supporters to complete their workplace giving requests
  • Tracking and reporting throughout the corporate giving lifecycle, from initial donation to final disbursement
  • Matching gift auto-submission, which equips donors at select companies with one-click request functionality directly from a donation confirmation screen

The efficiency gained through automation allows your organization to focus on high-level strategy and relational stewardship rather than administrative data entry. It also ensures that every gift is maximized, resulting in an average 20% to 50% increase in revenue (according to Double the Donation users).

TL,DR: A workplace giving automation system essentially serves as an extra member of your fundraising team, working around the clock to ensure no corporate dollar is left unclaimed.

How to Find the Right Tool for Your Team:

Check out our very own “Best Workplace Giving Software for Nonprofits to Grow Funds.

#3: Matching Gift-Enabled Donation Forms

The giving form is the most critical touchpoint in the donor journey, making it the ideal place to introduce workplace giving opportunities. A matching gift-enabled form incorporates a search tool or checkbox that allows donors to identify their employer during the transaction. This proactive approach ensures that the organization captures up-to-date employment data at the source.

Fun Fact: Studies indicate that over 73% of donors will use a company search field on a donation form when presented with the opportunity. (source: https://360matchpro.com/matching-gift-statistics/)

Plus, when donors see that their contributions can be doubled or tripled by their employers, it often influences conversion rates as well as initial gift amounts. Research shows that 1 in 3 donors would give a larger gift, while 84% are more likely to donate if a match is offered.

Grow corporate fundraising by mentioning matching gifts in your donation forms.

By featuring matching gift information prominently on your giving forms, you’re not just asking for money; you’re inviting the donor to support you in a way that amplifies their personal impact. This creates a more rewarding experience for the individual and a higher return for the nonprofit.

Grow corporate fundraising revenue with a matching gift-enabled donation form.

Here are a few things to keep in mind when seeking a matching gift-enabled donation form provider:

  • Integrated company search widget availability (with autocomplete functionality!) within the core donation form itself
  • An embeddable confirmation page plugin that drives next steps with direct links to corporate submission portals
  • Mobile-responsive designs that ensure a smooth experience on smartphones or tablets

TL,DR: The best way to engage donors in matching gifts and other corporate programs is to include the information directly within the giving workflow. This enables your tools to grasp their attention while momentum is highest!

How to Find the Right Tool for Your Team:

Check out Getting Attention’s “Top Online Donation Tools That Help Nonprofits Raise More.

#4: Clean, Data-Filled CRM

A constituent relationship management (CRM) system is the centralized hub for a nonprofit’s engagement operations. To grow corporate fundraising revenue effectively, it’s essential that this asset is filled with clean, updated employment data for each donor and volunteer. Having this information at your disposal allows you to segment your audience, send highly targeted appeals, and guide supporters through their companies’ specific processes. Plus, it helps identify clusters of individuals who work for the same employer, making them ideal candidates for deeper corporate partnerships!

Here are some things to consider if you’re searching for a new CRM to help scale your corporate giving efforts:

  • Integration with your donation forms and workplace giving automation system to ensure consistent, behind-the-scenes data flow
  • Reporting and analytics tools that assist with tracking performance, identifying areas for improvement, and making data-backed strategy adjustments
  • Organized constituent records that track the history of matching gifts and volunteer grants (with soft credit functionality to simplify reconciliation and recognize an individual’s full lifetime value)

Keep in mind that strategic enrichment is a key process for maintaining a healthy CRM. By periodically performing employer data enhancement, organizations can fill in any remaining gaps.

TL,DR: A well-managed CRM serves as an invaluable supporter intelligence hub. By integrating this system with your other fundraising tools, it’s easy to power your efforts with the right data to grow corporate fundraising effectively across all avenues.

How to Find the Right Tool for Your Team:

Check out Double the Donation’s “Standout Nonprofit CRMs to Better Manage Supporters.

#5: Integrated Corporate Volunteer Management Systems

Employee volunteerism is a powerful corporate engagement entry point, and an integrated corporate volunteer system helps manage these relationships effectively. Plus, this kind of tool allows nonprofits to track volunteers’ time and identify those who qualify for programs such as volunteer grants and VTO.

42% of nonprofits have used volunteers as internal advocates to develop formal partnerships with their employers, while 20% stated that existing employee involvement warmed up sponsor conversations. (source: Double the Donation’s 2026 Corporate Volunteer report)

Integration is the most important aspect of this system. When your volunteer management software connects to a workplace giving database, it can automatically flag volunteers who work for participating companies in real time as they register.

Grow corporate fundraising with a VMS integration.

This allows you to send targeted reminders that encourage volunteers to log their service hours and submit their requests.

Here are some other features to consider if you’re looking for a VMS that’s equipped to grow corporate volunteering:

  • Automated volunteer time-tracking to ensure supporters reach the minimum thresholds required for corporate grants
  • Tools for sourcing and facilitating team volunteer events, which are often on a much larger scale than individual activities
  • Tailored email streams that provide information on (and direct links for) volunteer grant and VTO policies

TL,DR: Using the right technology to manage volunteer-related workflows is crucial for maintaining corporate interest. A well-connected ecosystem ensures that employee volunteers are made aware of their workplace benefits and are supported in securing those funds on your organization’s behalf.

How to Find the Right Tool for Your Team:

Check out our very own “Top 13 Corporate Volunteer Platforms to Unlock Revenue.

#6: CSR Vendor Platform Logins

CSR platforms are software solutions that corporations use to manage philanthropic activities, including matching gifts, volunteer grants, and payroll giving. For a nonprofit to receive funds from these programs, it often must register and maintain an active profile on these third-party portals.

Grow corporate fundraising by accessing your CSR portal logins.

Note: This last category differs from the others in that it’s not a tool your organization purchases on its own. (Most CSR vendors offer free access to their nonprofit portals.) However, securing access to these platforms is a vital part of the corporate fundraising toolkit. When an employee submits a match request, the nonprofit is often required to confirm receipt of the initial gift. If this step is skipped, the workplace giving lifecycle stalls, and the funds will never be disbursed.

Rather than choosing the “right” tool for your team, CSR portal registration involves administering logins for each platform that processes donations for your donors’ and volunteers’ companies.

Our best tip? Apply for them all to ensure no funding slips through the cracks.

Today, the largest CSR vendors to note include Benevity, YourCause, and CyberGrants (now Bonterra). However, to benefit from the matching gift auto-submission mentioned above, you’ll need to be verified by additional CLMA-designated platforms. These currently include Selflessly, Millie, Uncommon Giving, Field Day, and Givinga.

TL,DR: To ensure you actually receive the workplace giving revenue you’re entitled to, you must first establish logins for the third-party technical intermediaries that run your supporters’ employers’ programs.

How to Get Started:

Check out Double the Donation’s “Registering Your Org with CSR Platforms + Key Steps For Each.


Final Thoughts on Tools to Grow Corporate Fundraising

The corporate philanthropy landscape is vast. However, much of it remains untapped by nonprofits that lack the necessary tools to navigate it effectively. By investing in essential corporate fundraising solutions, your organization can move from passive receipt of funds to proactive, data-driven strategy.

These tools don’t just raise more money; they build deeper, more meaningful connections with the companies and employees who want to see your mission succeed. To truly supercharge your efforts, consider how these solutions can work together as a single, unified ecosystem.

Double the Donation offers the most advanced workplace giving solutions on the market, and their tools are designed to fit seamlessly into your existing workflows. Whether you’re looking to automate matching gifts or identify new sponsorship opportunities, having the right tech in place is the first step toward reaching your full potential.

Ready to scale your corporate giving strategy?

Get started with Double the Donation and its extensive ecosystem of fundraising partners.