Giving Tuesday, celebrated annually after Thanksgiving, is a significant fundraising event for nonprofits. In 2023, nearly $3.1 billion was raised, with over $1 billion coming from online donations. However, amidst the excitement of Giving Tuesday, many nonprofits miss out on a key opportunity to further increase their donations through matching gift programs: the following day, […]
Matching gifts are one of the most underutilized revenue streams in fundraising. Every year, billions of dollars in matching gift funds go unclaimed because donors are unaware of these opportunities or don’t understand how to access the funds. With a little education and effort, and these surprising matching gift facts in your pocket, your organization […]
Matching gifts are more than just a smart fundraising tactic. They’re a key motivator that can significantly increase donor engagement and generosity. When individuals know their gifts will be matched by their employers, they feel empowered, validated, and even excited about giving. But what is it about matching gifts that makes people give more? In this […]
Matching gifts are one of the most powerful ways to increase fundraising revenue, yet many organizations leave this money on the table due to outdated, manual processes. The result? Every year, an estimated $4 to $7 billion in matching gift funds go unclaimed simply because donors don’t realize their employers offer them, or nonprofits lack […]
At MatchingGifts.com, we believe that every dollar raised has the power to transform both nonprofits and corporations alike, and that power grows exponentially when organizations, companies, and individuals work together.
